How to Win Q5:
Maintaining Momentum After the Holiday Spike

Everyone’s caught up in the mayhem of Black Friday, Cyber Monday, and the holiday buzz…

But what about the new year – aka “Q5?”

Don’t settle for a quiet start to 2025. Learn how to take advantage of the holiday energy and capitalize on unique marketing opportunities that your competitors are ignoring.

Watch now - enjoy a unique collaboration with Ready Set and AB Tasty to learn how you can kickstart your productive 2025 right!

Key learnings:

Check Icon How to build off Q4 momentum and capitalize on Q5 with lower ad costs and less competition

Check Icon Tapping into the “New Year, New Me” mindset for a fresh start

Check Icon Retention strategies for converting Q4 holiday shoppers into loyal customers

Check Icon Full-funnel optimization tactics & best practices to run cost-efficient marketing campaigns

About the speakers

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Austin Helm, Business Development Executive at ZeroBounce

Austin Helm

Business Development Executive

Austin’s eight years of grassroots sales and business development experience provide businesses with actionable email and lead database insights.

His expertise is educating agencies and business owners on the importance of email deliverability. He also shows them how to use the latest tactics and tools to create a better product offering for their end users.

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Jana Griffin, Enterprise Account Executive at ABTasty

Jana Griffin

Enterprise Account Executive

Jana Griffin connects enterprise organizations to digital optimization solutions. When not supporting the testing and personalization needs of marketing and product teams, she’s out enjoying one of the 10,000 lakes in Minnesota.

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Jessica Borden, Associate Director of Creative Strategy at ReadySet

Jessica Borden

Associate Director of Creative Strategy

Jessica Borden is the Associate Director of Creative Strategy at Ready Set. With a knack for merging analytics and creativity, Jessica has led teams to deliver impactful campaigns for notable brands like DoorDash and Wild Alaskan Company.

She turns complex information into stories that people can easily understand and connect with. Her ability to blend numbers and creativity sets her apart in today's data-heavy marketing world, where she consistently drives impactful results through innovative, performance-focused strategies.

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